01
Step
Book a call
A 30-minute working session, no pitch. Tell us where you are now and what you want video to do for the business.
EdTech SaaS · Online course platforms · Higher education · Bootcamps · Test prep · Corporate training
Video Marketing for Education & EdTech
People enroll in a teacher and a product before they enroll in a curriculum. We turn your instructors, your founders and your platform into demo, lesson and enrollment video that earns trust and fills the next cohort. Your team owns student privacy and institutional review. We make the video, fit the process you already run, build accessibility in, and nothing ships until you approve it.
Built for FERPA and accessibility✦Captions and transcripts included✦Nothing publishes until you approve
Trusted by 130 brands in 11 countries
Oxford Royale
CBIZ
Corndel
Census
Sound Familiar
What Slows Education Teams Down
The Star Instructor Has No Free Hour
Learners want to hear from the educator who actually teaches, yet that person is in sessions all day. Filming, editing and publishing keep sliding, so the brand that should feel alive stays quiet.
Lesson Footage Sits Half-Finished
Recorded lectures, webinars and product walkthroughs pile up faster than anyone can cut them. The library that would convert a free trial into a paid plan never gets packaged into anything learners watch.
Student Privacy Makes Everyone Cautious
FERPA, consent for minors and the institutional brand rules you answer to mean most editors are a risk. You need a team that works to your review and your release process, not one that decides for you.
Captions Get Bolted On Too Late
Accurate captions, transcripts and accessible design are not optional in education, and patching them in after the fact slows every launch. Built in from the edit, they stop being the bottleneck.
Publishing Goes Quiet Between Cohorts
A burst of video before a cohort opens, then silence until the next intake. Prospective students researching you find a stale presence, and the momentum that warms an enrollment decision fades.
One Marketing Lead Covers the Whole Funnel
A single growth or enrollment marketer owns the site, the email, the paid spend and the social, with no in-house video skill. Video becomes the line item that slips every term.
Three ways to work with us
One fractional video team, three ways in. We can run your production, reinforce the team you have, or steer the direction. Pick the one that fits where you are.
01
Run.
Content Engine
We run production end to end as your video team, or just the stages you pick.
Explore Content Engine →
02
Reinforce.
Production Support
We sit above the team you have with senior QA, creative direction, training and systems.
Explore Production Support →
03
Steer.
Growth Consulting
We set the direction with a Video Roadmap, workshops and executive advisory.
Explore Growth Consulting →
How We Work
Simple to start, built to last
You book a call, we scope the right fit, then the work gets going. Either we run it for you, or your team takes it from there.
02
Step
Scope the right fit
We map the right service and scope to that goal, whether that is a Content Engine, Production Support or Growth Consulting.
03
Step
Get working
We run it for you with the same people every cycle, or hand your team a plan they can execute on their own.
Why Education Teams Stay
Held to One Standard
We have seen what holds a learner's attention on camera and what loses it, and we bring that to your instructors and your lesson footage shoot after shoot.
7Years in Business
11Countries Reached
130Clients Served
13,000Videos Produced
A Dedicated Team That Learns Your Standards
One team builds and follows your style guide, so every demo, lesson and enrollment piece sounds like your brand and your pedagogy, not a stranger's template.
We Fit Your Review, We Do Not Replace It
Your team owns student privacy, consent and institutional approval. We make the video, work to the process you already run, and nothing publishes until you sign off.
Accessibility Built In, Not Bolted On
Accurate captions and transcripts come with the edit, so accessibility is part of the work from the start and your launches move on schedule.
Built for Stretched Marketing Teams
If one growth or enrollment marketer carries the whole funnel with no in-house video skill, we are the partner who fills that gap and makes the brand look its best.
Your Risk Is Covered
30-Day Exit
Try Us for a Month
Every multi-month engagement includes a 30-Day Exit. If the first month is not right, you walk away owing only month one and any work delivered. The standard is on us to earn.
Audit Credit Forward
Your Roadmap Pays for Itself
Book within 30 days of a paid Video Roadmap and the full amount credits toward your engagement. The strategy you pay for becomes the deposit on the work.
Questions Education Teams Ask
How Do You Handle Student Privacy and FERPA?
You do, and we fit it. Your team owns student privacy, consent and FERPA: your release forms, your rules for minors, your institutional and legal standards. We are a video team, not your compliance office, so we make the video, work to the review process you already run, and nothing publishes until you approve it.
Do You Produce Captions, Transcripts and Accessible Video?
Yes. Accurate captions and transcripts come with the edit, so accessibility is part of the work from the start rather than a patch at the end. Your team confirms what meets your accessibility and accreditation standards; we make the video, fit your review, and nothing goes out until you approve it.
Can You Produce Course and Lesson Content at Scale?
Yes. Recorded lectures, modular lessons, product walkthroughs and webinar cut-downs are core work for us, and we build a repeatable system so a single recording session turns into weeks of consistent video. Your educators supply the footage and approve the cut; we handle the production, the captions and the schedule.
Do You Work With Our Part of Education?
We produce for EdTech SaaS and course platforms, higher education and universities, bootcamps and test prep, and corporate and continuing education, among others. The format changes by segment, product demos and onboarding for EdTech, enrollment and faculty stories for higher ed, instructor-led lessons for course brands, but the production approach is the same.
Our Instructors Have No Time to Film. How Much Do They Need to Be on Camera?
Less than you would expect. One focused recording session, often an afternoon, gives us enough to produce weeks of video. We send the questions in advance, run the shoot tight, and handle everything after that. Your instructors supply the footage and approve the cut; we run the rest.
Can This Help Us Recruit Faculty and Staff, Not Just Enroll Students?
Yes. Culture video, founder and faculty stories and day-in-the-program content make a real difference when you are hiring instructors, course designers or support staff. We build it alongside your enrollment video so one shoot serves both goals. See Recruit & train.
Start Here for Free
See What We'd Do with One of Your Videos
Send us a single lesson, demo or enrollment video. We send back a personal teardown: your hook, pacing, structure and the one change that would make it teach and convert harder. It tells you exactly what to do, whether or not we ever work together.
No charge · No obligation · No sales pitch
What You Get
- A personal teardown of one of your lesson or demo videos
- Hook, pacing, structure and your biggest clarity and trust opportunity
- The single highest-impact fix, with timestamps
- No charge, no obligation, no pitch